FALL AGAIN, RISE AGAIN

by Sandeep Aggarwal, Sunny Sen

  1. ISBN: 978-93-90356-39-3
  2. Pages: 200 pages
  3. Date: 1st October 2020

ABOUT THIS BOOK

This is an intimate and moving autobiography of one of India’s most successful start-up entrepreneurs.

If ever there was anyone whose life could be described as nothing but a roller-coaster, it is that of Sandeep Aggarwal. ‘Fall Again, Rise Again’ are words that sum up the entire life of the founder of two billion-dollar companies—Droom and ShopClues. Sandeep’s story is that of a middle-class boy who could not speak English for much of his school life but dreamt to make it big someday. A young professional who went to the US and couldn’t get a job but eventually became a sought-after Wall Street analyst. He achieved more success than he could imagine but gave up everything to return to India to become an entrepreneur. An entrepreneur who built one of India’s very few unicorns but was ousted from his own company. A dreamer who saw his dreams crushed by charges of insider trading in the US but rose like a phoenix to create yet another company—Droom. He was an accused whose agonizing wait for a final decision in his case continued for six long years. But that did not stop a string of global investors from putting money into Droom, including Japan’s Toyota Group company. He was finally vindicated when the US government dropped all criminal charges against him in February2020, and the Securities and Exchange Commission settled all civil charges against him around the same time.

This is unlike any autobiography, especially among those written by people from the business world. Sandeep’s emotional strength and searing honesty will inspire and impact you in a way that is very, very rare.

AUTHOR OF THE BOOK

SANDEEP AGGARWAL is a serial tech entrepreneur, philanthropist and angel investor. He is the founder of two unicorn e-commerce marketplaces in India—Droom and ShopClues. Before turning entrepreneur in 2011, Sandeep worked as a top-ranked Wall Street analyst and did pioneering research and analysis on Internet and tech giants such as Google, Amazon, Microsoft, Netflix, Priceline, etc. He has spent the last 20 years in Internet and technology industries in the US and India.

Sandeep has been actively promoting start-ups and entrepreneurship and is among the topmost contributors to India’s digital revolution. He is an MBA from Washington University in St. Louis and also holds a US patent in the technological domain.

SUNNY SEN is the co-founder and CEO of TSB Media Venture, a media-tech company that is creating new revenue streams for media and content companies all over the world. Before founding TSB, Sunny spent more than a decade in editorial leadership positions with some of India’s top media houses, including Network18, The Times Group, Hindustan Times Group, India Today Group, Express Group and FactorDaily, among others.