COLLECTIVE SPIRIT, CONCRETE ACTION: Mann Ki Baat and Its Influence on India

by Shashi Shekhar

  • Category Non-Fiction
  • Format Hardback
  • Imprint Rupa
  • Price 595
  1. ISBN: 978-93-57020-96-1
  2. Pages: 256 pages
  3. Date: 26th April 2023

ABOUT THIS BOOK

What do you get when you combine the power of radio with the vision of a nation’s leader?
Mann Ki Baat, the remarkable monthly radio programme that has taken India by storm.
For over nine years, Prime Minister Narendra Modi has used this platform to connect with his
people, sharing his thoughts, ideas and vision for the country. And now, as the show approaches
its hundredth episode, Collective Spirit, Concrete Action takes you on a journey through the themes
that have defined Mann Ki Baat and shaped India’s developmental trajectory.
Over the course of 15 chapters, this book delves deep into the issues that have defined Mann Ki
Baat over the years—from health and education to innovation and entrepreneurship—with each one
providing a unique perspective on India’s ongoing transformation.
But what makes Collective Spirit, Concrete Action truly special are the insights and perspectives it
offers from grassroots change-makers and iconic personalities. Through their stories and experiences,
readers will understand how the programme has inspired societal change and impacted the lives
of individuals and communities across the country. By discussing the stories of farmers who have transformed themselves into entrepreneurs as well as ordinary citizens who have been inspired to
take action, among many others, this book provides a deeper understanding of the power of dialogue
and the transformative potential it holds.

AUTHOR OF THE BOOK

Shashi Shekhar, former CEO of Prasar Bharati (2017–2022), managed the dual broadcast networks of
Doordarshan and All India Radio, while also serving as CEO of Rajya Sabha TV, India’s parliamentary
TV Channel. As an IIT Bombay alumnus and a distinguished policy thinker, author and technology
expert, Shekhar has made significant contributions to the fields of broadcasting, digital media and
public policy.