MASALA CHAI FOR THE SOUL: HOW TO BREW THIS, THAT AND EVERYTHING ELSE

Non-Fiction

MASALA CHAI FOR THE SOUL: HOW TO BREW THIS, THAT AND EVERYTHING ELSE

By: Jairam N. Menon

295.00

  • ISBN: 978-93-5702-723-6
  • Pages: 224 pages
  • Published: February 2025
  • Format: Paperback
  • Imprint: Rupa
  • Language: English

The ultimate ‘How To’ book to end all ‘How To’ books

Masala Chai for the Soul is not the sattvik cousin of the hallowed ‘Chicken Soup’ and does not

contain any amino acids to nurse your soul back to health. Instead, this soul-full chai brewed by

Jairam N. Menon is an out-and-out ROFL. Infused with masala wisdom from Aristotle to Zen, and

from Shakespeare to stand-up comedians, with the occasional diversions to Bollywood and the tea

vendor down the road, this special masala chai ought to be brewed every day in millions of tea

stalls and homes in maha-Bharat.

Jairam’s cheery stimulant tells you how to:

• spot and stop a bore at fifteen paces (sometimes less, if the bore is yourself)

• manage your boss while giving the impression that he/she/it is managing you

• discover that a lazy Sunday spent in bed is the best way to save the planet

• learn that to procrastinate makes better sense than to pre-empt

• succinctly sum up your innermost feelings as ‘F***’ or ‘S***’

This beverage by a satiric wordsmith will make you realize that there is more to masala chai than

meets the eye!

Jairam N. Menon is a communications consultant. He began his professional career as a sub-editor with The Free Press Journal before joining the advertising and PR department of a leading engineering and construction company. He is a writer whose versatility straddles journalism, advertising and corporate communications. The seeds for this book were sown in a column he used to write for the in-house magazine of a leading engineering and construction company, which also proved to be the reader?s favourite section. He has lived in Mumbai since the time it was known as Bombay and calls the madding city the only home he knows.

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