In an ever-changing world fraught with chaos and uncertainty, crisis management is a necessity. 

Every crisis situation or event is unique. Whether it’s an accident, a natural catastrophe, a PR disaster or an unforeseen cyber-attack, every situation presents a unique set of challenges. This is what makes crisis management such a challenging endeavour. 

Crisis Management is an indispensable guide to help you navigate the stormy waters of any given crisis. Seasoned management expert Alan Clifton draws from a reservoir of theoretical knowledge and his own rich experience to develop a guide for both novice and seasoned crisis management professionals—leaders, managers and team members. 

Drawing from real-world experiences, expert insights and incisive case studies, the book is sure to help you harness the transformative potential hidden within every crisis and navigate with clarity and precision. 

Crisis management is both a challenge and an opportunity. Handled well, the techniques and models in this book can be a transformative force that empowers us to navigate crises with confidence; ensuring individuals, organizations and nations to not only survive, but thrive.