Bala Shankar

Bala Shankar is an entrepreneur and writer based in Singapore. Bala has an MBA degree from the prestigious Indian Institute of Management, Ahmedabad, and had extended careers in corporate, consulting and university teaching in India, Singapore and the US. Bala worked in various sales, account management and leadership capacities for national and multinational companies. As an adjunct faculty, he was associated with teaching and executive education programmes at leading universities in Singapore. He is a contributor to The Business Times, Singapore, on various business and general topics. Bala published a B2B sales book, Nuanced Account Management: Driving Excellence in B2B Sales, in 2018 and a book on habits for skill-building, The Twelve Habits of Smart Skill-Building: A Code for the Reskilling of You, in 2021. He co-manages a K-12 institution that he co-founded in Singapore. Bala is a lover, writer and critic of Indian classical music. Writing is more than a hobby for Bala now, with a few works in the pipeline.