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Up Your Sales in a Down Market

by Ron Volper

  • Category Self Help
  • Format Paperack
  • Imprint Rupa
  • Price 295
  1. ISBN: 978-81-291-4572-7
  2. Pages: 224 pages
  3. Date: June 2017

ABOUT THIS BOOK

All you need to know to increase your sales!

Can you sell more even when the market is down? The answer from Ron Volper is a big “Yes.” As a successful entrepreneur and sales executive with three decades in business, Ron has written an easy-to-follow, hands-on guide that will help sales rookies, struggling reps, and even top-performing salespeople boost their company’s revenues faster than they think is possible. Based on extensive field research with the best-of-the-best sales pros, Up Your Sales in a Down Market offers 20 clearly defined selling strategies, plus hundreds of examples and sample dialogues that teach salespeople and sales managers exactly how to:

• Win over cautious customers even in a down market
• Overcome customer fears and objections so they are ready to buy
• Avoid and bounce back from a sales slump
• Prepare and present business presentations that close more and bigger sales
• Lead and train sales teams based on the winning habits of top-performing salespeople

AUTHOR OF THE BOOK

Ron Volper, PhD, is the founder and managing partner of Ron Volper Group, Inc., a 25-year-old management consulting firm based in White Plains, New York, that specializes in sales effectiveness. As a consultant and speaker for more than 30 years, he has helped more than 90 Fortune 500 companies and other medium-sized businesses in the United States and abroad increase their sales. Ron has served as the top-producing salesperson, a regional manager, and vice president of sales and marketing for two Fortune 500 companies. He has been a frequent keynote speaker and has addressed more than 200 businesses and industry associations. Ron has been interviewed on Bloomberg Television, CNBC, and MSNBC on several occasions, and he has been quoted in Fortune magazine, Bottom Line Business, etc.