The Essential Social Media Marketing Handbook

by Gail Z. Martin

  1. ISBN: 978-93-530-4017-8
  2. Pages: 136 pages
  3. Date: 20 June 2018


It’s time to take the fear and frustration out of social media.

In today’s crowded marketplace, it’s harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media marketing done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility.

Social media has changed the world—and the platform continues to evolve to meet the world’s changing needs. You’ve got more choices than ever before—online video, web audio, teleseminars, and more. Plus, there newer ways now to attract more prospects, retain customers and reach a bigger audience. The trick lies in learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.


Gail Z. Martin is a bestselling author, international speaker and new media marketing expert. She owns DreamSpinner Communications, a marketing consulting firm. Gail is the author of 30 Days to Social Media Success, 30 Days to Online PR and Marketing Success, and 30 Days to Virtual Productivity Success. 30 Days to Social Media Success was featured in Lifehack’s ‘Top 20 Business Books to Read’ list in 2016.

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