Building brand YOU!
- Category Self Help
- Format PB
- Price 195
- ISBN: 978-81-291-1929-2
- Pages: 256 pages
- Date: January 2012
ABOUT THIS BOOK
Building brand YOU! is a self-help book. Every professional is a BRAND and like any
brand, one goes through various tests for the ultimate position in the market.
In today’s business world everyone is observed at all times – by peers, seniors
and juniors. Every interaction, gesture, reaction and action, tends to create an
impression in the corporate world. Hence every situation is an opportunity to
market oneself and create a brand. There are many situations at a workplace that
may seem utterly insignificant, but when it comes to climbing up the corporate
ladder, they need serious attention.
This book addresses many common bloopers committed by professionals; various
dilemmas faced by fresh employees; and thus this book is an ultimate guide for
business school students before they join corporate jobs.
This book provides practical and thoughtful insights about the art of creating an
everlasting impression and gaining the loyalty of people and companies.